Cookie Policy
Last updated: 16 April 2026
This English version is a courtesy translation provided for the convenience of English-speaking visitors. In the event of any discrepancy or inconsistency between the German version of this Cookie Policy and this English translation, the German version shall prevail and shall be the sole legally binding version.
1. What Are Cookies?
Cookies are small text files that are stored on your device when you visit our website. They make it possible to recognise your device on your next visit and to save certain settings. Cookies do not cause any damage and do not contain viruses or malicious software.
2. Which Cookies Do We Use?
The following types of cookies are used on the website of Horlogerie Saxer GmbH (www.horlogerie-saxer.ch):
Technically necessary cookies: these are set by our hosting provider, Wix.com, and are essential for the operation of the website (e.g. shopping cart, login). Storage period: session to 1 year.
Marketing cookies: Google Ads sets conversion cookies to measure the success of our advertisements. These are only set with your consent. Storage period: 30 days.
Consent management: Usercentrics stores your cookie consent decision so that it does not need to be requested again on your next visit. Storage period: 1 year.
3. Technically Necessary Cookies
Technically necessary cookies are essential for the proper operation of our website. They enable basic functions such as navigation, the shopping cart, and the login area. These cookies cannot be disabled without impairing the functionality of the website. They are set by our hosting provider, Wix.com Ltd., Tel Aviv, Israel.
4. Marketing-Cookies (Google Ads)
We use Google Ads, an advertising service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. As part of Google Ads, conversion cookies are set to measure whether visitors reached our website via a Google ad and subsequently made a purchase.
These cookies are only set with your explicit consent. You may withdraw your consent at any time. Further information is available at: https://policies.google.com/privacy
5. Consent-Management (Usercentrics)
To manage your cookie consent, we use Usercentrics, a service provided by Usercentrics GmbH, Sendlinger Strasse 7, 80331 Munich, Germany. Usercentrics stores your consent decision so that it does not need to be requested again on your next visit.
6. Your Rights and Cookie Settings
You have the option to withdraw or adjust your cookie consent at any time. You can do this in the following ways:
• Via our cookie banner, which appears on your first visit to our website
• Via your browser settings (delete or block cookies)
• Via Google's settings at: https://adssettings.google.com
Please note that disabling certain cookies may impair the functionality of our website
7. Legal Basis
The use of technically necessary cookies is based on our legitimate interest in operating a functional website (Art. 31 FADP). Marketing cookies are set exclusively on the basis of your explicit consent (Art. 6 FADP).
8. Applicable Law
This Cookie Policy is governed by the Swiss Federal Act on Data Protection (FADP). As we operate exclusively in Switzerland, Swiss law (FADP) applies primarily.
9. Contact
If you have any questions about our Cookie Policy, please contact:
Horlogerie Saxer GmbH
c/o Fehr Legal GmbH
Lättichstrasse 6, 6340 Baar
10. Governing Language
This Cookie Policy is drawn up in German and translated into English for the convenience of the visitor. In the event of any discrepancy or inconsistency between the two versions, the German version shall prevail and shall be the sole legally binding version.
